Brand Identity
Ensure your business makes the right impression with its target market
DUAL's Brand Identity service helps your business explore how far it wants to creatively position and present itself across all customer touchpoints, as part of the rebrand.
DUAL's Brand Identity service
How our Brand Identity service works
1. Internal work
What DUAL will do:
- We will create 3 Stylescapes in Adobe XD - one mild, one medium and one spicy
- We will create a logo identity proposal, which will include colours and typography

2. Client presentation
Video meetings to communicate to you:
- The 3 Stylescapes to guide the chosen design direction
- The initial logo identity concepts

3. Final deliverable
What you will receive from us:
- The new brand identity in various formats, logo lockups and real-world examples (PDF)
- Brand assets (CMYK & RGB formats)
