Thought Leadership

Watch the latest episodes of Agency Agenda and Design Heaven Design Hell with Tom Hadley.

Simon Cook's latest videos

Agency Agenda episode 25

This week, I focus on how the relationship between agencies and freelancers can be improved.

Agency Agenda episode 24

This week, I explain how clients can achieve better results during a design project.

Agency Agenda episode 23

This week, I look at Favicons - what they are and why they are important.

Agency Agenda Cover Episode 22

Agency Agenda episode 22

This week, I cover the importance of trust and relationships during design projects.

Agency Agenda Cover Episode 20

Agency Agenda episode 21

This week, I cover the topic of typography and how a font choice influences our perception of a brand.

Agency Agenda Cover Episode 21

Agency Agenda episode 20

This week, I look at HBO Max and Channel 5's recent rebrands.

Agency Agenda Cover Episode 19

Agency Agenda episode 19

This week, I look at three ways you can extend Webflow's functionality to take your website to the next level.

Agency Agenda Cover Episode 18

Agency Agenda episode 18

This week, I discuss three core functions of Webflow that set it apart from its CMS competitors.

Agency Agenda Cover Episode 17

Agency Agenda episode 17

This week, I want to introduce you to Webflow. What I believe is hands down the best marketing website platform for businesses.

Agency Agenda Cover Episode 16

Agency Agenda episode 16

This week, I discuss the bane of a professional designer's existence, Canva.

Agency Agenda Cover Episode 15

Agency Agenda episode 15

This week, I discuss why I believe MLB has done such a good job with their City Connect sub-brand.

Agency Agenda Cover Episode 14

Agency Agenda episode 14

This week, I discuss why UX forms a vital part of the Website Design process.

Agency Agenda Cover Episode 13

Agency Agenda episode 13

This week, I discuss why Brand Guidelines are vital for businesses of all sizes.

Agency Agenda Cover Episode 12

Agency Agenda episode 12

This week, I look in-depth at the recent cross-branding collaboration between the MLS and Apple TV+.

Agency Agenda Cover Episode 11

Agency Agenda episode 11

This week, I discuss the three key reasons for choosing a talented all-rounder freelancer.

Agency Agenda Cover Episode 10

Agency Agenda episode 10

Client Red Flags

Design Heaven Design Hell Cover Episode 5

Design Heaven Design Hell 5

Design-excellence as perfected by Nourished

Agency Agenda Cover Episode 9

Agency Agenda episode 9

Web Designer Red Flags

Agency Agenda Cover Episode 8

Agency Agenda episode 8

Does the agency hierarchy benefit clients?

Design Heaven Design Hell Cover Episode 4

Design Heaven Design Hell 4

The Oracle, The Lexicon and Eden digital review

Agency Agenda Cover Episode 7

Agency Agenda episode 7

The importance of client feedback

Agency Agenda Cover Episode 6

Agency Agenda episode 6

Should I disclose the project decision-makers?

Design Heaven Design Hell Cover Episode 3

Design Heaven Design Hell 3

An in-depth look at the admin life app doqit

Agency Agenda Cover Episode 5

Agency Agenda episode 5

Should I commission photography or use stock?

Agency Agenda Cover Episode 4

Agency Agenda episode 4

Should design agencies trust their clients' ideas?

Design Heaven Design Hell Cover Episode 2

Design Heaven Design Hell 2

Discussing the innovative home office brand Hully

Agency Agenda Cover Episode 3

Agency Agenda episode 3

Why are copywriters being undervalued?

Agency Agenda Cover Episode 2

Agency Agenda episode 2

Should I ask my agency to pitch for me?

Design Heaven Design Hell Cover Episode 1

Design Heaven Design Hell 1

Reviewing B2B legal platform Founder Catalyst

Agency Agenda Cover Episode 1

Agency Agenda episode 1

How many iterations should my agency offer me?